PodcastOne’s Norman Pattiz Announces Results Of Podcast Advertising Study

The Executive Chairman of PodcastOne, Norman Pattiz recently announced the results of a podcast advertising study. The study was completed by Edison Research and looked at how effective podcast advertising was on consumers ability to recall a brand as well as its message, and also the effect on their intentions of buying the brand being advertised.

The study involved interviewing consumers before and after the ad campaign of five major national brands in order to measure the effectiveness of the ads.

Norman Pattiz said that there were a number of key findings. Among the largest, only 7% of listeners made mention of a particular grocery brand before the study while 60% mentioned it afterwards, greatly increasing brand awareness.

A car aftermarket product was viewed “very favorably” by only 18% before while 33% felt that way after the ad campaign for it had run on a podcast. For another car aftermarket product, awareness of the brand increased by 60% while a casual dining restaurant went up by 76%. This all shows that advertising on podcasts is very effective.

In addition to founding PodcastOne, Norman Pattiz is the founder of Westwood One. He founded Westwood One in the late 70’s and developed it into the largest provider of radio content in the United States.

In addition to talk, entertainment, news, and traffic, under Norman Pattiz’s leadership they also broadcast the largest sports events in the world such as both the Summer and Olympic games, Super Bowls, and March Madness. He has also launched other media companies such as Courtside Entertainment Group.

It was in 2013 that Norman Pattiz launched PodcastOne. The idea came to him after he met Kit Gray and found out he was a representative for people’s podcasts. The thought occurred to him that what Kit Gray was doing sounded very similar to what he had been doing at Westwood One, basically the internet version of it.

He started signing a lot of nationally known talent and over the last four years has built PodcastOne into the largest podcast provider in the industry. As he runs a lean company, he is involved in everything the company does whether its acquiring talent, marketing, selling ads, and everything in between.

One of his favorite things about the industry is that it’s very democratic. There are no gatekeepers standing in the way between people and the content they seek.

Learn more about Norman Pattiz: http://ceocfointerviews.com/interviews/PodcastOne17.htm

Why Stem Cell Therapy Is the Best Alternative Treatment for Lung Diseases

Stem cell therapy for lungs has become a hot topic of discussion in recent years. With the ever-rising cases of disease-ridden patients, researchers have deemed it necessary to develop cutting-edge and innovative therapies aimed at providing long-lasting treatment to diseases such as pulmonary fibrosis, bronchiolitis obliterans, cystic fibrosis and much more. Apart from the conventional methods of treatment, lung transplants have become have become a viable and better alternative compared to counterpart therapies.

The primary focus area has been shifted to the following critical elements with the sole intention of eradicating various lung disorders:

  • Stem cell engineering: To obtain a better understanding of the effectiveness of lung-related clinical applications, researchers have above and beyond to generate IPS cells from fibroblasts tissues of infected patients. According to PR Web, such a study can differentiate specific pulmonary epithelial cells critical in promoting cell therapy.
  • Recellularization of decellularized lungs: Researchers have delved into studying lung Decellularization and Recellularization with the sole intention of supporting the production of patient-specific tested lungs. In basic terms, lung decellularization involves extracting all cells from a donor’s lung while just leaving enough that can be repopulated from the patient’s cells.

Based on successful results from animal subjects, researchers have shifted attention to recellularizing human lungs. Alternatively, adequate statistics shed light into matrix fragments to determine how retrieved cells can be differentiated into various types of lung cells.

For patients in need, stem cell therapy general commands a $10,000 cost tag per treatment. Quite expensive to the ordinary man, but adequate arrangements can be made to simplify the payment process with an eye on medical service delivery. According to Cedars-Sinai experts, in most cases, patients undergo more than one non-FDA approved treatments to conduct treatment efficiently. On the other hand, invalids can also receive high-quality health services at a reduced price range of $7000-$8000.

The Lung Institute in Brief

The Lung Institute is widely considered to be a premium provider of stem cell therapies for various lung diseases. With over a century worth of experience, in-house experts have become adept at providing unmatched services to their diverse range of clients. With a world-class facility at their disposal, such specialists have deployed cell transplants using cutting technology uniquely designed to deliver excellent results.

The prominent Institute operates from various locations such as Tampa, Nashville, Scottsdale, Dallas, and Pittsburgh.

https://www.facebook.com/LungInstitute/

Securus Technologies Moves On Its Path To Success

In case any jail or prison officials are asked about the first name that comes to their mind with regard to phone services for the inmates, they would say Securus Technologies.

 

This is because Securus Technologies understands its customers well. They are constantly asking for feedback from their customers and incorporating it in their products and services. In fact, I have been told that nearly every week, Securus Technologies is coming out with a new product, a new service or some kind of an innovative feature on its existing product.

 

Rather, Securus Technologies is the only company that is asking its existing customers as well as the prospective ones to visit their facility that is in Texas. It is an open invitation. They can visit any time. Basically, I understand very well what Securus Technologies is trying to do here. This is their way of informing the officials at the prison facilities about the products that are available for them to use. Besides, they would be explained how to use these products and services in the best possible way. Any features or special attributes will be well explained by the people here at Securus Technologies. In addition, they would be told how these attributes can help them in performing their functions well.

 

I do remember when some prison officials had called Securus Technologies to ask about their covert feature. At that time the authorities were busy in some investigation. They understood the usage of this feature and made use of it in their investigation too. This helped them to catch hold of the culprit and get a search warrant for the corrupt official. This also helped in apprehending the contraband. This way Securus Technologies is able to nab criminals and enhance safety. This way they are able to make the facility safe for the inmates.

 

Betsy DeVos Before Educational Choice

One of the biggest platforms that Secretary of Education Betsy Devos stands on is the ability for parents to choose where their children go to school – educational choice. But, what happened before Betsy DeVos had the opportunity to be a national influencer with educational choice? She was, of course, still focusing on educational choice and working to make it a reality.

As early as 1993, Betsy was pushing for educational choice to make things better for children who didn’t have a lot of opportunities when it came to private or better-than public education. She wanted to make children have the same type of opportunities as other people who wanted to be able to do more. She created opportunities for children who were poor or who came from poor backgrounds be able to have the same opportunities as those who came from families that had a lot of money for the children to be able to go to private schools. Check her website for more info at betsydevos.com.

She did all of these things through two major avenues. The first was to create a voucher program for children to be able to go to private schools. Parents who were unable to afford anything other than free public school would be able to get vouchers and use them to send their children to private schools where they would have the chance at the best education possible. It was a first for education and gave parents something that they could have control over when it came to their children’s educational opportunities.

The other way that Betsy DeVos was charitable and helped poor children was to create charter schools. These were similar to private schools but they are free like public school. There is no need for a voucher for these schools but they do have limited opportunities for children to be able to accepted into them. Betsy knew that this would be a great opportunity and children could enjoy the majority of the same benefits that private school offered. She didn’t want parents to have any type of financial burden from the schools though so she helped launch the free charter schools.

The way that DeVos was able to do all of this was through her foundation that she created. Her and her husband created the organization to help different charities and to help people have a chance at true educational choice. It was something that they were able to do through the foundation and with the help of their family members. Nearly 30 years later, Betsy, Dick and the rest of their family are still working to make sure that they are going to have educational opportunities for each of the children who are in poor economic circumstances with no previous choices.

Follow: https://twitter.com/BetsyDeVos?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

Donald Trump Praises Hussain Sajwani

Hussain Sajwani is a proud man. The Dubai-based businessman was one of the few individuals whose names were mentioned by Donald Trump during the New Year’s Eve celebrations hosted by the president. The business tycoon has been involved in several business deals with the Trumps. Over the years, the two families have established strong ties. For Trump, the DAMAC Properties’ owner is more than a business partner; he is a friend.

During the New Year’s Eve event, Hussain Sajwani was one of the 800 guests invited at Trump’s Mar-a-Lago resort in Florida. Trump used the event to celebrate both his election victory and the end of a very successful year for his businesses. One of the president’s investments is the Trump International Course Dubai.

The project, which was developed by DAMAC Properties has attracted many investors to the Middle East Country. It is estimated that Trump and Hussain Sajwani will make billions in profit from the sale of the luxurious apartments in the Property. Presently, the two businessmen have made at least two billion in sales.

Trump praised the business partner and personally welcomed his family to the event. He was happy to see Sajwani’s family enjoying the celebrations. Although the event was not streamed live, pictures from the event flocked different social media platforms soon after the event.

One of the people who provided the public with the amazing photos from the event was the son of Hussain Sajwani, Abbas.

The mention of Hussain Sajwani’s name during the event raised questions about Trump’s commitment to desist from conducting business deals during his term in office, as such would lead to conflict of interest. Trump announced that he would not engage in any business activities. He said that his children would manage the Trump Foundation. Read more: Hussain Ali Habib Sajwani | Bloomberg

These sentiments were echoed by the chief executive officer of DAMAC Properties. Hussain Sajwani said that he was looking forward to engage in different business dealings with the young Trumps.

Hussain Sajwani founded DAMAC Properties in 2002. Over the years, the corporation has focused on providing high net worth clients with highly designed luxury properties. All these properties have been developed in prime locations. DAMAC Properties ensures that clients get value for their money.

Learn more about Hussain Sajwani Family: https://newskira.wordpress.com/2016/06/02/hussain-sajwani/

Brazilian Lawyer Bruno Fagali

There are many law firms and attorneys that render reliable services to clients. You will need to find someone like Bruno Fagali that has a proven track record. If you’re in search of a great lawyer in Brazil, check out Bruno Fagali – a highly regarded lawyer.

Bruno Fagali has catered to institutions, organizations, entrepreneurs and corporate executives and he is well known in his field.

To find a lawyer to handle your case, start by talking to colleagues, friends and relatives to find out if they have hired a lawyer or law firm and if so, about their experience. If they received satisfactory service, they may be able to give you the name and contact details of the lawyer or law firm.

Related:  http://saopaulotimes.com.br/sp/newsdino/?title=bruno-fagali-da-agencia-novasb-fala-sobre-o-premio-pro-etica-organizado-pela-cgu-e-pelo-instituto-ethos&partnerid=1275&releaseid=128648

Acclaimed as an experienced and powerful attorney, Bruno Fagali has an established history of outstanding successes. Each year, Bruno Fagali represents numerous clients both in court and out of court resolutions.

Bruno Fagali handles disputes and other issues before state and federal agencies throughout Brazil.

Source:  https://www.linkedin.com/in/bruno-jorge-fagali-2145a212b/

 

Future Entrepreneur: Sawyer Howitt

With his background in sports, he has harnessed the necessary discipline of gaining leadership roles. He has experience as a Business Strategy Analyst and collaborated on a small team to implement checking out at the grocery store via RFID chips.

View Sawyer Howitt’s LinkedIn profile to learn more.

Sawyer Howitt is currently working as Project Manager at the Meriwether Group where he focuses on improving the commerce and the economy by making more with less, thus providing a larger profit margin and lower cost. With his recent graduation from Lincoln High School in Portland, Oregon, it seems that Sawyer Howitt will make amazing strides in the business world when his father decides to pass on the baton, which is the Meriwether Group. He will be known for bringing success to his endeavors, on and off the racquetball court.

Related:  https://soundcloud.com/sawyerhowitt

EOS Takes Lip Balm Market by Storm Since 2010

EOS lip balm is changing the face of the lip care industry. IOS opened its doors even years ago and has taken the industry by storm since that date.

Historically, lip balm was sold in tubes. Products like Blistex, Burt’s Bees, and Chapstix have sold lip balm in the form for years. EOS sells organic lip balm in pastel-colored orbs, that have a soft texture.

IOS has also expanded the flavors available on Amazon in lip balm. The company has focused on innovative, tasty options that had not yet been seen in a lip balm product.

EOS has relied on a marketing strategy that focuses on millennials. As a result, EOS has utilized social media extensively when it comes to marketing and advertising its lip balm. This includes Facebook, YouTube, and Instagram. The company has a huge number of followers in these social media venues.

Historically, lip balm was marketed as a unisex product. In reality, people of both sexes do use lip balm.

The design of EOS lip balm permits a user a pot-like look for the product, which market research said people tend to prefer. However, with its design, a person does not have to dip fingers into the product to use.

At the present time, EOS is considered to be a $250 million company. By 2020, industry analysts anticipate that the company will log $2 billion in annual sales. The increasing organic and natural products, like EOS lip balm, is considered the primary reason for this anticipated future growth.

The only company to beat EOS is Burt’s Bees. EOS sells more than industry icons Chapstix and Blistex, and achieved that accomplishment with in decade.

Product Links:

  1. http://www.ebay.com/bhp/eos-lip-balm
  2. https://skincare-au.com/collections/eos

Tim Armour Makes The Case For Active Funds

Warren Buffett has often said that passively managed funds are better than actively managed funds as they tend to have better returns. In an article that Tim Armour wrote for CNBC, he makes the case that this isn’t necessarily true. While Armour agrees that there are too many actively managed funds that are a disservice to their investors, he says that’s not always the case.

Tim Armour writes that active versus passive isn’t really the argument. Many mutual funds have poor returns due to excessive fees and trading. The key is to find actively managed funds that are low cost and keep trades to a minimum. Armour also says that the key to finding a good actively managed fund is finding those where the fund manager has a large part of his or her own money in it. He goes on to write that an overlooked problem with index funds is that they are completely exposed to market volatility and losses when the market inevitably have a downturn. He said that one of the best ways to grow your nest egg is to do better than others when the markets go down.

Read more on Crunchbase.

Tim Armour is the CEO and Chairman of the investment firm Capital Group, as well as a financial advisor. He has spent his entire 34-year career in the financial industry at Capital Group, having first joined the company in its The Associates Program after he graduated from college. Armour earned his degree in economics at Middlebury College.

Tim Armour has written other articles where he makes the case that you don’t need to settle for average returns. His advice is to have an active manager who “earns their keep”. If your money is in an active fund that is trailing the index, Armour’s advice is to find another fund manager.

End Citizen United is leading the Fight against Electoral Corruption

End Citizens United is a donor-funded political movement that aims at reforming the America’s campaign finance system. The movement was launched on 1st March 2015. With a good grassroots backing, the movement is determined to frustrate billionaires’ efforts of buying elections by mounting pressure on lawmakers to take the necessary action. End Citizen United believes that by the Supreme Court passing the End Citizen rule, the amount of corruption in the electoral system would significantly increase.

 

The Leadership

 

The leadership team of End Citizen United includes the Executive Director Tiffany Muller, the Political Director Jody Murphy, the Finance Director Jordan Wood, the Operations Director Erin Fyffe, and the Operations Coordinator Rachel McGovern. The board members are Ron Barber, Christopher Massicotte, Lanae Erickson Hatalsky, and Jessica Vanden Berg.

 

Supporting the Democrats

 

In the approach to the recent U.S. elections, a new political movement was launched. The movement aimed at mobilizing campaign funds to the tune of tens of millions of dollars for Democratic candidates. The movement was dubbed End Citizens United. Ultimately, the group’s long-term objective was to petition for a constitutional amendment against the Citizen United decision made in 2010 by the Supreme Court that gave rise to super PACs. By August 2015, over 300,000 liberal supporters had signed the petition.

 

According to the movement’s communication director, Mr. Richard Carbo, End Citizen United would only finance campaigns for reformers – people who were ready to challenge the existing campaign finance laws. Most importantly, the candidates to be supported had to stand up against the Citizen United decision and all the other dark money avenues. End Citizens United would drum up support for their candidates through direct mailers, polling, and television ads.

 

An Uphill Task

 

The movement quest to amend the constitution, however, was an uphill task specifically because no constitutional amendment attempt has been successful in America since 1992. This comes as no surprise bearing in mind that the bar for any constitutional amendment in the U.S. is very high.

 

  • The amendment must be supported by not less than two-thirds of the house and the senate

 

  • Three-quarters of all the states must ratify the amendment.

 

 

Rick Hasen, a political science professor at Irvine School of Law, argued that as much as it would be hard for End Citizen United to achieve their constitutional amendment goal, the group would impart the much-needed political pressure on the Supreme Court, keeping the court in check.

 

Why End Citizens Won’t Fund Republicans

 

Despite the Republican congressmen and their supporters warming up towards the movement’s mission, End Citizens United would not support Republican candidates. This was explained on the group’s website noting that the Republican leadership in Congress was in support of the Supreme Court’s decision and, thus, the Republicans lawmakers would not be relied on to bring any campaign finance reform.