When Hurricane Harvey tore through Houston, Texas, dumping more than 4 feet of rain in many Houston neighborhoods, businesses across the United States were forced to look on powerlessly as their fellow Americans lost their homes, cherished pets, and some even lost their lives to the storm.
One of the first businesses to respond in the wake of the devastation left by Hurricane Harvey was Dallas, Texas, based Stream Energy which moved in quickly to help fund the recovery and alleviate some of the financial strain for many of their customers in the area.
At Stream Energy, philanthropy has become ingrained into the corporate DNA, with the launch of Stream Cares, the company’s charitable foundation. This will serve as the formal organization for the many philanthropic efforts in Texas and across the United States, which the company has already been heavily involved with for more than a decade.
With their work on behalf of the victims of Hurricane Harvey, Stream Energy, prove itself to be a pillar of the Dallas business community with the aid the company provided serving as the perfect model of how corporations in Dallas have been able to leverage their philanthropic efforts into brand recognition. For companies, creating a separate philanthropic organization may be a relatively new concept, but it offers several advantages. The most obvious advantage being the assistance they provide to the community. In addition to the aid they provide to the community, companies can earn name recognition and potential brand loyalty from the public.
Stream Energy and their associates are very concerned with the homeless population. The company and their employees are tracking the number of homeless persons in Dallas, finding a 24 percent rise from previous totals. The company is helping to combat this shocking trend by partnering with Hope Supply Company, a charity based in Dallas which provides diapers, clothes, and many other supplies for homeless children.
In addition to their support for Hope Supply, the company was also involved in providing aid to victims of the tornadoes that struck North Texas the day after Christmas and 2016. The company along with its employees leaped into action, raising thousands of dollars to aid victims. With the creation of Stream Cares the company will now get the recognition it deserves for their efforts.